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Version bf7c019
Personal · Q1 Operations
LiveAsk SKY anything…
LV
MRR
$1.4M
+12.3%New customers · Q1
237
+8.1%Churn rate
2.4%
-0.6ppCAC payback
11 mo
+2 moMarketing-influenced revenue · last 12 months
Sourced campaigns + closed-won deals
Apr
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Auto-insight
Enterprise pipeline accelerated 23% after the LinkedIn ABM push
Deals from accounts touched by the H1 ABM campaign closed in an average of 41 days vs 53 for the rest of the pipeline. Avg. deal size held flat — speed is the lift, not premium.
crm.dealsmarketing.campaignscross-dept
MQL → SQL conversion · weekly
14% (target 12%)
Top 5 accounts · ARR
With customer health
Northwind Traders$184,000
Globex Industries$156,500
Stark Industries$142,200
Wonka Industries$128,800
Soylent Green$118,400